baba who?

stephanie hebert of babasouk

I have a little story to share…

A few years ago, I stepped into Marrakesh’s souk market for the very first time. The color overload, the smell, the beauty… It changed my destiny. At that time, I had that job, the one every girl would envy. I was a clothing designer for a Canadian retailer and I was traveling the world in search of the latest trends, but the thing is, I just had to follow my dreams.

I had the sudden urge to create my own souk, my online version of a modern market, a fun “Baba” souk. I needed to celebrate indie design and handmade treasures. Baba Souk was born November 2011 out of a desire to live a creative and meaningful life.

I’ve always been into treasure hunting, finding the most beautiful hidden pieces, in a store, a market, at a fair and on the web. I like to think I am a beauty hunter. The Moroccan souks are the perfect playground for me, sourcing among tons of handmade pieces, my favorite game is to pick out only the most amazing ones. I also feel good about showcasing my favorite indie designers as I have a ton of respect for people who have the guts to follow their dreams. I wish everybody would dare to live their lives with passion.

In the Baba Souk boutique, every item is hand-picked and is chosen to please cool cats with creative souls. It’s a place where you can find the perfect gift or the quirkiest treat for yourself. I love to imagine the smile on our customer’s face when they open their Baba Souk parcel and see the beautiful gift packaging and our sweet handwritten note. I think simple pleasures like these can bring happiness to our every day lives.

We are a proud alternative to everything “made in China” and we love to offer a more thoughtful, meaningful and positive way to shop! Buying hand-made feels so much better.

Stick around for a dose of colorful inspiration, out-of-the-box decor ideas and plenty of treasures.

-Stephanie XO

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